Quantifying perceived value: a methodological proposal for strategic and practical price setting

Keyphrases

• Analytical Tools 50%
• Competitive Market 50%
• Consumer Perception 50%
• Consumer Value 50%
• Data Consumers 50%
• Data Quality Perceptions 50%
• Market Perception 50%
• Methodological Proposal 100%
• Perceived Value 100%
• Practical Case Study 50%
• Price Setting 100%
• Pricing Decision 50%
• Pricing Strategy 50%
• Quantitative Tools 50%
• Relative Performance 50%
• Settings-based 50%

Social Sciences

• Analytical Tool 33%
• Competitive Market 33%
• Consumer Perception 33%
• Consumer Value 33%
• Data Quality 33%
• Price 100%
• Pricing 33%

Economics, Econometrics and Finance

• Competitive Market 33%
• Price 100%
• Pricing 33%
• Pricing Strategy 33%